mobile-first google indexing

For the first time ever last year, Google searches on mobile devices overtook searches – 51.3% overall – from computers. A huge change, over such a small period of time, given that back in 2010, just six years earlier, mobile device searches accounted for a mere 5% of all searches. Google have taken note &…

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Online advertising: Google v Facebook

Google processes a massive 40,000 search queries every day. Facebook has over 2 billion active users. And both platforms allow you to market your new business to their users…. both allow you to target users that might be interested in what it is you’re selling. An advertisers dream! So you might ask, Google AdWords, or…

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free graphic design sites for new businesses

In days past, a new business strapped for cash might create a simple poster, or flyer on Microsoft Word, or Publisher, or … God forbid…. Paint! Today, a new business can sign up to free graphic design sites, and create their own quick design to post across Social Media channels, to print if necessary, and…

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google grants for non-profits

Ten years ago, it would be hard to imagine a situation in which a tech giant offered freebies like a multi-gigabyte drive accessible from all over the World, or a free spreadsheet, word processor, or cloud-based calendar. In fact, the concept of the cloud itself would have been difficult to imagine. Fast forward ten years,…

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